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The Octopia blog

From project proposal to business monitoring, check out our tips for implementing your marketplace project and ensuring its long-term success.

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Our latest publications

“The future of e-commerce lies in marketplaces”
Interview
Marketplace
Retailers

“The future of e-commerce lies in marketplaces”

After eight years with a multinational specialized in business applications, Paul Garcia joined Octopia as Global Head of Sales & Ecosystem. He explains why it is […]
Equipe Rédaction

Equipe Rédaction

2021/12/08 • 3 min of reading

Marketplace: the e-commerce booster for retailers
Interview
Marketplace
Retailers

Marketplace: the e-commerce booster for retailers

After 20 years of experience with major French and international retailers, Jérôme Radiguer shares his analysis of the evolution of commerce and the potential of the […]
Equipe Rédaction

Equipe Rédaction

2021/12/08 • 5 min of reading

5 keys for integrating a marketplace into a merchant website
Marketplace
Retailers

5 keys for integrating a marketplace into a merchant website

Setting up an e-commerce website is good, but starting a marketplace is better! Marketplaces are now the first places that consumers turn to for online purchases, […]
Equipe Rédaction

Equipe Rédaction

2021/11/17 • 3 min of reading

The marketplace, a genuine trend laboratory
Data
Marketplace
Retailers

The marketplace, a genuine trend laboratory

Enhancing customer relations through the marketplace Data plus customer relations is THE combination of the future for retailers. Retailers must constantly innovate to attract customers and, […]
Equipe Rédaction

Equipe Rédaction

2021/11/09 • 2 min of reading

What is the life-cycle of a marketplace vendor?
Marketplace
Retailers
Sellers

What is the life-cycle of a marketplace vendor?

From prospection to onboarding and all the intermediate discussion or performance monitoring phases, the life-cycle of a marketplace vendor is punctuated by several steps which are […]
Equipe Rédaction

Equipe Rédaction

2021/10/29 • 3 min of reading

How does delivery influence customer experience?
Logistics
Retailers
Sellers

How does delivery influence customer experience?

“With the boom in e-commerce, customers have become collectors of delivery experiences.” So says Thierry Spencer, a specialist in customer relations and Deputy Director of the […]
Equipe Rédaction

Equipe Rédaction

2021/10/29 • 3 min of reading

How Casino successfully launched its food marketplace
Interview
Latest news
Retailers
Sellers

How Casino successfully launched its food marketplace

On 26 April 2021, the Casino brands were in the process of launching their food marketplace. Directly integrated into the Casino.fr site, it now holds more […]
Equipe Rédaction

Equipe Rédaction

2021/09/06 • 3 min of reading

How to coordinate your seller community on your marketplace
Marketplace
Retailers

How to coordinate your seller community on your marketplace

In 2020, the world's top hundred marketplaces recorded sales equivalent to 2,670 billion dollars, a year on rise of 29%.[1] Marketplaces are an exceptional business opportunity […]
Equipe Rédaction

Equipe Rédaction

2021/09/06 • 3 min of reading

Achieving a successful customer experience on your marketplace
Marketplace
Retailers

Achieving a successful customer experience on your marketplace

Half of customers now place greater value on their buying experience than previously.[1] A single bad experience and 50% will turn to a competitor. With their […]
Equipe Rédaction

Equipe Rédaction

2021/09/02 • 3 min of reading

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