The Octopia blog

From project proposal to business monitoring, check out our tips for implementing your marketplace project and ensuring its long-term success.

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Livestream shopping: the new retail show
Data
Latest news

Livestream shopping: the new retail show

With online video, retail is entering its entertainment and gamification era - otherwise known as ‘retailtainment’. Retailers and marketplace vendors have grasped this and thus are […]
Equipe Rédaction

Equipe Rédaction

2022/05/20 2 min of reading

Retail Media: How can we monetize marketplace traffic?
Latest news
Marketplace
Retailers

Retail Media: How can we monetize marketplace traffic?

Why should we talk to future marketplace operators about retail media? The simple answer is that it constitutes a new revenue stream for them. In practice, […]
Equipe Rédaction

Equipe Rédaction

2022/05/16 3 min of reading

A qualified offer and last mile management - the recipe for success
Interview
Marketplace
Sellers

A qualified offer and last mile management - the recipe for success

Following his studies in Engineering at the Ecole des Ponts ParisTech, Stanislas Prigent joined the consultancy Bain & Company, before taking the reins of Operational Strategy […]
Equipe Rédaction

Equipe Rédaction

2022/03/30 3 min of reading

The Customer’s Voice through Business Consulting and Customer Success
Marketplace

The Customer’s Voice through Business Consulting and Customer Success

Maxime Tassin worked for 3 years as Director of Strategy for the marketplace firm, Cdiscount. This enriching experience enabled him to discover the keys to smooth […]
Equipe Rédaction

Equipe Rédaction

2022/03/28 3 min of reading

How to boost your e-commerce sales with dropshipping?
Marketplace

How to boost your e-commerce sales with dropshipping?

Dropshipping or direct delivery may be the most effective path to e-commerce success! The world dropshipping market is predicted to reach $557.9 billion* by 2025! This […]
Equipe Rédaction

Equipe Rédaction

2022/03/28 3 min of reading

How to retain third-party sellers in your marketplace?
Marketplace
Retailers

How to retain third-party sellers in your marketplace?

Building a long-term relationship with partners is the name of the game for the marketplace business, platforms that connect customers with third-party sellers. Check out our […]
Equipe Rédaction

Equipe Rédaction

2022/02/16 3 min of reading

Five good reasons for SMEs to sell on marketplaces
Marketplace
Sellers

Five good reasons for SMEs to sell on marketplaces

The need to digitize part of their business has emerged as a matter of survival for many small and medium-sized enterprises (SMEs) following COVID-19 and the […]
Equipe Rédaction

Equipe Rédaction

2022/02/04 3 min of reading

How to improve the profitability of your e-logistics
Logistics
Marketplace
Retailers
Sellers

How to improve the profitability of your e-logistics

According to Forrester, 57 % of B2C e-commerce sales in the USA currently go through marketplaces [1]. This explains why this new distribution channel is rapidly […]
Equipe Rédaction

Equipe Rédaction

2021/12/20 3 min of reading

Sellers: how to boost your cross-border e-commerce
Marketplace
Sellers

Sellers: how to boost your cross-border e-commerce

In 2020, marketplaces represented 58% of European cross-border online sales. A proportion which is set to reach 65% by 2025 [1]. What are the reasons behind […]
Equipe Rédaction

Equipe Rédaction

2021/12/09 3 min of reading

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